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August 11, 2017

What does the weather have to do with your marketing strategy?

While waiting for my train the other day, I overheard a conversation between two ladies that were sitting next to me.
March 22, 2016
How to pitch and explain your business

Tips for Explaining Your Business

(or: How To Overcome The Pitfall of Every Startup’s Pitch) I’m apologising in advance for the generalisation I’m going to make here, but most founders cannot […]
March 8, 2016

Is It Really That Cheap To Start a Business?

About the gap between starting a business and marketing it “It’s so much easier and cheaper to start a business today”. I’m sick and tired of […]
February 17, 2016
Entrepreneurial Marketer

Is Entrepreneurial Marketing a Real Thing?

Entrepreneurial Marketing explained Well you heard about entrepreneurs and you definitely heard about Marketers, but did I just invent a whole new term called Entrepreneurial Marketing??? […]